Hoppy

Our client also wanted to simplify and speed up the user billing process. To meet these needs, the new system had to be user-friendly, automated, and reliable.

However, when Carlsberg Polska first approached us, they were recovering from releasing an unsuccessful app that failed to meet user expectations and was withdrawn. Meanwhile, competitors had seized the opportunity and launched their own applications, which were well received in the marketplace.

So our challenge was twofold: to keep pace with established competitors and to create an easy-to-use and reliable system that would significantly improve operations.

The goals of the Hoppy project for Carlsberg Polska:

• Replace outdated email and Excel methods with an automated solution to improve existing market processes.
• Use the application to reduce the operation time and the organization’s manual effort.
• Ensure products are delivered quickly and efficiently to retail stores. Keep products visible to potential customers.
• Enable users to conveniently access and complete tasks in the field, increasing engagement.
• Have a world-class product that provides an edge over the competition.

Lower costs, faster development with Flutter

Technologically, we opted for Flutter for its cross-platform capabilities, allowing us to launch simultaneously on iOS and Android. This choice guaranteed lower project costs and a faster app release.

Rewards-driven app: Improved UX for streamlined operations

Hoppy is designed to offer a rewards-driven experience in order to make the distribution process simple and fun. While redesigning the app, we focused on simplicity and functionality to streamline daily operations for both distributors and managers. Here’s what we’ve introduced.

For distributors:

• Ease of use: Distributors can easily select and complete tasks directly from their smartphones.
• On-the-go functionality: A user-friendly interface, tasks with a map and timely reminders make it easy for dealers to use on the road.
• New features: The app allows users to register for new tasks, approve completed ones, read news, participate in e-learning modules, and more.
• Bonus cash out: Users can easily convert their earned points into cash through the in-app store.

For managers:

• Admin panel: Streamlines task management by enabling managers to create tasks, add users, upload documents, and distribute points.
• Advanced dashboard: Provides complete visibility into distributor activity with real-time updates on tasks and key metrics.
• Enhanced coordination: The interface simplifies administrative tasks, ensures compliance, and enhances managers’ ability to respond quickly to changes, improving team coordination and decision-making.

Streamlined and automated workflow: With Hoppy, we’ve streamlined the process to just one Excel file and one required PDF document, significantly reducing the previous clutter of dozens of Excel files and hundreds of emails.

Hoppy is a solid application, technically and business-wise there is nothing to complain about. For the record, you can now remember with a slight smile all the security tests we went through, I’ve never seen such a thoroughly tested application at Carlsberg (and I’ve seen a lot).
– Senior Manager/IT Senior Architect at Carlsberg

Strategic task management: Hoppy simplifies the process of assigning tasks to sales reps and provides the flexibility to stop tasks when they’re no longer needed, resulting in cost savings.

Increased user engagement: Hoppy streamlines task completion and management, improving the overall experience. Both sales reps and their managers have given positive reviews of the new version of the app.

Here are some of the quotes from our survey of users of the new version of the Hoppy app:

• “This is a great way to make extra money.”
• “More mobilization.”
• “Salary motivates.”
• “I like to stay up to date.”
• “Additional benefits in the form of knowledge and cash.”
• “It’s quick, without unnecessary paperwork.”
• “It motivates me to act.”
• “Makes it easier to control tasks.”
• “Transparent, easy to use. It is fast and efficient compared to other manufacturer programs.”
• “Additional funds are needed by everyone. Thanks to tasks, it is possible.”
• “It has motivated me to make more sales.”
• “Opportunity to earn a penny and entertainment in one.”