Insights for app owners, developers, and all digital product enthusiasts


product version for product development process

MVP, Core Path, MMP – Product Versions in App Development

The product development stages in creating a mobile application are usually divided into product versions. In this article, we want to focus on some of them: MVP, Core Path, and MMP, as they are critical steps on the way to a successful mobile app.

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Frequently Asked Questions

The key Product Versions in App Development include Minimum Viable Product (MVP), Core Path, Minimum Marketable Product (MMP), Version 2 and Beyond. 

These product versions represent different stages of app development, each with its own objectives and focus areas. They allow for iterative improvement and ensure that the app evolves to meet user needs and market demands.

MVP stands for Minimum Viable Product. It is a term commonly used in software development, including app development. 

An MVP is the smallest thing you can think of that will get customers to test and give feedback. It is about validating the product’s goals with as little effort as possible.

The MVP aims to deliver the smallest thing you can think of that will get customers to test and give feedback. It is about validating the product’s goals with as little effort as possible, so it’s important to focus on the core functionality and make sure the idea works effectively for its main purpose. Our main goal at this point is simply to get the feedback.

This approach helps to minimize development time and costs while allowing for iterative improvements based on user feedback and market validation.

After the Minimum Viable Product (MVP), the next phase in app development typically involves iterating and improving upon the initial version. 

The specific stages or product versions that come after the MVP may vary depending on the development process and goals of the project. However, a typical progression includes Core Path, MMP, and later versions.

The MMP focuses on improvements that are necessary to commercialize the product and gain feedback. Instead of incorporating everything at once, the focus is on delivering a minimally refined product ready for release. 

Nonetheless, it continues to fulfill its primary role of actively seeking feedback from users.

The MMP aims to position the product for market entry and generate interest among potential users or customers. It incorporates additional features, improvements, and refinements compared to the MVP, aiming to enhance the product’s user experience, functionality, and overall value proposition. Nevertheless, it still serves to receive feedback from users.

An MVP (Minimum Viable Product) is the smallest thing you can think of that will get customers to test and give feedback. It serves to validate the product’s goals with as little effort as possible and critically focuses on the core functionality to make sure the idea works effectively for its main purpose. Our main goal at this point is simply to get the feedback.

An MMP (Minimum Marketable Product), on the other hand, focuses on improvements that are necessary to commercialize the product and gain feedback. Instead of incorporating everything at once, the focus is on delivering a minimally refined product ready for release. Nevertheless, it still serves to receive feedback from users.

To put it simply, the MVP is the starting point, where you build a basic version to test and learn from, while the MMP is the next step that focuses on making the product more complete, refined, and ready to be sold to a wider audience.

The Minimum Viable Product (MVP) is the smallest thing you can think of that will get customers to test and give feedback. It aims to test the concept, gather user feedback, and validate the app’s viability in the market.

Here are a few common steps for building an MVP:

  1. Identify the problem: Clearly define the problem your product is meant to solve. It should be something that your target market currently struggles with.
  2. Define the solution: Develop a solution that directly addresses this problem. Keep it simple to avoid overcomplicating your MVP.
  3. Identify key features: Select the most critical features that allow your product to solve the problem. Avoid adding “nice-to-haves” at this stage.
  4. Design and build the MVP: Design and create the product. This stage may involve wireframing, prototyping, and coding, depending on the nature of your product.
  5. Test the MVP: Deploy your MVP to a small group of early users. This could be through a beta launch, pilot program, or limited release.
  6. Collect feedback and iterate: Use feedback from your users to improve the product. Be prepared to iterate several times as you refine your MVP based on real-world use.

Remember, the purpose of an MVP is to validate your product idea with the least amount of effort and resources. It doesn’t need to be perfect; it just needs to be good enough to test your hypotheses.

A Minimum Viable Product (MVP) is created during the early stages of a product development process. This stage typically comes after initial market research and conceptualization but before full-scale product development and launch. 

Here are some of the most common steps after the MMP:

Product Scaling: Validate your product’s market fit, improve it based on feedback, expand its availability, and scale production.

Adding Features: As your product gains traction, introduce new features from user feedback and market trends to attract more users.

Continuous Improvement: Make ongoing improvements using analytics and feedback for a continuous development process.

Product Lifecycle Management: Handle new versions, maintenance, upgrades, and product retirement when it reaches the end of its lifecycle.